What do you do when you have to apply for a job? Send your resume as early as possible. Perhaps you may so put in a letter saying that you are applying for a particular post and to please find your resume attached. Aspirants – that is not enough. The cover letter is as important as your resume and those who ignore it get ignored in turn. So read on, to find out what makes for a great cover letter:
Know about the employer:
Find out what the company does and what role the job you are applying for plays in its functioning. Your cover letter should reflect your understanding of the job and why you are best suited to do it.
This is not a letter to your friends and therefore you better be professional. Also, be direct. Get into the heart of the matter right at the beginning by telling them what position you are applying for. This should not sound like a theoretical essay. Essentially your cover letter must be clear concise and reflect your intelligence.
The most common mistake people make is to address a letter to ‘Dear Sir/Madam’. It is your job as a part of your employer’s knowledge to find out the person to whom it concerns. Ensure that you have the name and designation of the person recruiting. Make sure your letter conveys that you are specifically interested in this job and it is not just one of the companies you have been applying to. Now a days in case of large companies on their websites they simply mention ‘Apply for a job’. In such cases the resume through the internet can only address the concerned person as ‘Dear Sirs or The —— department’.
In all probability the recruiting officer will first read your resume before perusing your cover letter. Highlight points in your CV . A cover letter is meant to complement your resume not be repetitive. Use past experience to emphasize aspects of your personality that suit the job you are applying for, such as people skills working under pressure, or organizational ability.
Your cover letter is intended to get your foot in at the door, so that and of the letter mention that you look forward to interviewing with them.
The cover letter is your first point of contact with the company. You need to make a good first impression, which means absolutely no spelling or grammatical mistakes and absolutely no scope for any errors. This holds especially true for emails since in that case, your cover letter will be the first thing they read before moving on to the attached resume. Paper quality also matter and ideally should match that of your resume in case the prospective employer asks for a ‘hard copy’.
Your cover letter will present to the company why you are best suited for the job and if it is well structured the interview would be a certainty and in all probability the job as well.
Your presentation might be cutting edge but if it doesn’t look good, it won’t create an impression. Here’s how to grab attention:
* Templates and clipart: Don’t use the standard templates and clipart, everyone is familiar with that. A great presentation needs to reflect your creative ingenuity.
* Fonts: Keep the fonts simple and easy to read – Arial and Times Roman work well. Remember, white a 12 point font is perfectly legible on your computer it will take a font size of 40 to be read from 15 feet away. Plan your text accordingly
* Scanned graphics: Another shortcut – most people resort to is to scan the images from company brochures and use them as pictorial relief, and it sure looks blurred. Use images that have a high resolution and are relevant to your subject.
* Capitals and punctuations: Avoid using capitals as they are not legible. Use bullets and punctuate only when needed.