Knowing how to source the right information about an employer is crucial for a successful Job hunt.
Several media outlets like magazines and journals review best practices and share employee experiences
PR joined a company that wooed her by promising a 100 per cent hike on her current CTC. She was asked to join immediately. PR was informed that her appointment letter is being processed and will be issued soon. After a month a half when PR confronted the management on not receiving her appointment letter and salary, she was in for a shock as the management refused to even acknowledge her employment with the company.
As is evident from the above case having accurate information about the employer is essential for a successful job hunt. However, it is important to understand that your research should not be limited to just company names. The more information you have about a company, the easier it becomes to take the right decision/s.
Today, any kind of research boils down to online search engines Therefore, knowing how to get the right search results is important. There are a number of fraud websites that do not have any substantiated facts. Therefore, it is very important to be selective about the websites you visit!
The best source of information would be the company’s corporate website. This website will give you the company profile its business objectives and goals. With the Internet becoming the most popular source of information companies try to incorporate more and more information on their website. However, be warned! Since it’s the company’s corporate website there are chances of it being used as a publicity platform for its businesses and services. Needless to say then, the websites will not highlight the perils of the company. Therefore it’s definitely not the final word!
So then what do you look out for in such website?
Most companies’ especially public companies have a segment dedicated to investor relations; often annual reports are also available on the website. Studying the reports carefully will give you an idea of the company’s position in the market.
However, private companies can easily get away without publishing sensitive information. In such cases you can sustain on information available on other websites or external sources like newspapers.
Apart from scanning the corporate websites, blogs seem to be a popular research instrument among many professionals. Blogs often give you the real picture. But to get to the right blogs, you need to use the right key words. There are times when people bloat loads of anger on a particular company and its business practices. Such inputs warn you against the potential hazards of being employed there. However, at times these may be just a one off opinion. Therefore, you should be able to identify a genuine feedback from rage or for that matter even unwarranted admiration; it is a skill you need to acquire.
Apart from blogs there are many websites and other media outlets like magazines and journals that review best practices of companies and share employee experiences. These could become yet another resort.
Now that we have taken a sneak into where to look out for information here is a quick look at what to look out for:
Company profile: Information on company profile should include details regarding the company’s setup, founder members, growth chart, size and achievements. Don’t fail to check out if the company is listed or not.
Contact details: Career counselor adds It is important that the contact details of the company are categorically mentioned on their website. Be warned if the company is 1) not providing a corporate e-mail id (e.g. email@example.com) 2) not providing a registered office address and / or 3) providing only cell phone details.
Competitors: Information on how the company has been performing as compared to its competitors will give you a broad idea about business potentials.
General reputation: The general reputation of the company is best acquired by talking to people belonging to the same industry or the employees themselves. However, this will require skills. Listed above are just some important things to look out for; remember the more information you gather the better it is!