Resurgent “notebook” niche

As personal computers go, the new out break of ultra-mini laptops are full of elegant goodness. Light, portable and powerful, they are almost perfect.
But like a rowboat in ones backyard or a flat-screen TV in a blackout, most of these new PCs suffer when removed from a critical element. Specifically when outside of high-speed Internet access range, they go from power-in-your-pocket to pricey-digital scratchpads.
The idea behind the resurgent “notebook” niche is that consumers-on-the-go primarily uses computers to email, write documents, manage spreadsheets and surf the Web. Once online, they can access critical files, chat with others, or use social sites like Facebook or music services like Pandora.
It will be great, if you are sure to be near a broadband connection, such as a home network, a Wi-Fi-covered college campus or an area with WiMax, a high-speed wireless technology that can blanket entire cities.
But an unconnected machine’s power is limited. This class of products will sing when WiMax comes out. It is a kind of depends on being always connected. As a disconnected device, outside of email and word processing, it is not quite as interesting.
It’s more focused on the future than on the present. By eschewing video editing, the ability to play DVDs, or power gaming, these users forgo the need for cutting-edge chip speed or tons of hard-drive storage capacity, and the extra cost they require.
The latest in this genre is Dell’s Inspiron Mini 9, a 2-pound machine with a 9-inch screen and wireless Internet card. At $349, it is similar to rivals developed by Hewlett-Packard, Acer, ASUS, Intel and others aiming at youngsters who prefer a full screen and keyboard to thumbing on smart phones.
With US consumers watching their wallets amid economic uncertainty, the low prices may attract their interest.
That price is affordable, according to the vice president at Dell. That is the right kind of price to encourage (the purchase of) second and third devices in a person’s portfolio.
Between a phone and a PC, think of these PCs as an economical fit between pocket-sized smart phones which surf the web, and manage contacts and information on a business-card sized screen and full blown laptop computers. Dell’s base model Inspiron 9 comes with 512 megabytes of RAM memory, a 4-gigabytes solid state drive, and built-in wireless network card.
Last year, Taiwan’s Asustek Computer introduced the $399 Eee PC which flew off store shelves from Asia to North America.
Dell’s notebook, which is powered by Linux operating system software (or Windows XP, plus a built-in webcam, for $50 more), is as light as Apple’s MacBook Air, but smaller by about 4 inches in screen size. Apple’s Air also boasts an 80-gigabyte hard drive, and costs $1,300 more.
It (this category) could potentially be bigger than the existing laptop market. If you believe in the cloud computing model of the future, this is the kind of product that leads up to that future.
Cloud computing refers to services centrally stored remotely on networks rather than on your device, which has to access the information “in the cloud” via the Web.

According to PC Magazine analyst Cisco, the Dell PC’s ability to do so much with so few on-board resources comes with another caveat like most PCs, it might crash.

The combination of the Atom processor and 1 Gigabyte of memory gives you more than enough power to accomplish any general-purpose task, whether (you are) running MS Office 2007, encoding a video, running iTunes, watching YouTube, or playing online poker. Just don’t do all of these things simultaneously.

And makers of these computers must not forget the ever-present threat that impulse buyers might find that the iPhone or iPod Touch soothes their craving for a low-cost, web-enabled computer, even though its screen is only 3-inches, and it lacks a full keyboard.

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