Outlet Formats

Catalogue showrooms:

Catalogue retailers usually specialize in hard goods such as house ware, jewelry and consumer electronics. A customer walks into this retail showroom and goes through the catalogue of the product/s that he would like to purchase. Some stores require the customer to write out the product code number and hand it over to the clerk, who then arranges for the product to be brought out from the warehouse for inspection and purchase. Some of the popular catalogue showroom retailers in the world include Argos, Service Merchandise and Best Products. India’s most exciting retail store, Hyper City has joined forces with Argos, the UK’s best loved high streets name to bring a new shopping experience to the customer. With over 680 stores and 34 years’ experience, Argos offers what customers want, when they want it, and has built a reputation on providing exceptional value and convenience. The Argos catalogue in India over 4000 top quality products for the home, from furniture to fitness, and from cookware to computing

Over the years, the landscape of cities, towns and rural areas across the world has changed. The size of retail models has changed to become larger and larger and thereby, earn the title of Big Box retailers. Big Box retail facilities are large, industrial style buildings or stores with footprints that generally range 20,000 square feet to 200,000 square feet. There are four major subgroups used to categories big box retail models.

Discount departmental stores:

Discount department stores, ranging from 80,000 square feet to 130,000 square feet, offer a wide variety of merchandise including automotive p[arts an services, house wares home furnishings, apparel and beauty aids.

Category Killers:

A category killer is a specialty retailer, which offers a very large selection in the chosen product category and economical prices. Category killers are successful because they focus on one category, they stock deep (e.g. Toy’s R Us has 10,000 toy items in a store as compared to 3,000 in a department store) they buy and sell cheap and finally, they dominate the category. Internationally, the size of category ranges from 20,000 square feet to 120,000 square feet. Toys R Us is a good example of an international category killer. Nalli’s in Chennai can be termed as a category killer in sarees, as also the Chandana Bros chain in Andhra Pradesh and Toys Kemp in Bangalore. Mumbai has one such category killer – The Loft, a 15,000 sq ft store catering to footwear alone.

Outlet stores:

Outlet stores, ranging from 20,000 square feet to 80,000 square feet, are typically the discount arms of major department stores, such as Nordstrom Rack and JC Penny Outlets.

Warehouse Clubs:

Warehouse clubs, ranging from 104,000 square feet to 170,000 square feet, offer a variety of goods, in bulk at wholesale process. However, warehouse clubs provide a limited number of product items (5,000 or less).This group includes retailers such as Costco wholesale, Pace and Sam’s Club.

Other formats:

Other formats which exist include:

Super Warehouse Store: A hybrid warehouse / superstore with 50,000 plus items and the full range of service department, featuring high quality perishables and reduced prices.

Limited Assortment Store:
A low price outlet with minimal service and fewer than 2,000 items. It features numerous private label products and is popular among food stamp recipients seeking to stretch their limited dollars.

Super center: A large food drug combination store and mass merchandiser. These average more then 170,000 sq ft and typically devote up to 40 per cent of the store to grocery items, which are often sold at loss leader prices.

Wholesale Club: A retail / wholesale hybrid that offers consumers and small business a limited and economical selection of food and nonfood products. These measure about 120,000 sq ft 60–70 per cent of the space is devoted to bulk sizes of both grocery and GM / HBC products.

Dollar Stores: A traditional format that sells 20 – 80 per cent of groceries and other consumables products at discounted prices.